Our Story
Dia was born from a desire to bring India's lost fragrance heritage back to life. Growing up in India, we were surrounded by scent - incense floating through the rooms in the morning, chai and spices lacing the air during the day and jasmine at dusk. However, this sensory legacy has faded, and in a few years, the scents may still linger, but the stories, memories and history will be long forgotten. At Dia, we reimagine these timeless aromas through a modern lens, seamlessly blending them into everyday life. Each product is crafted with clean, sustainable materials. No fillers. No excess. Just elegant, evocative scents that honor the past and embrace the present.